Please watch Peter Andreasen discussing embedded finance, next-generation technologies and the future of Fintech.  The Lunar founder acknolwledges how his focus on the customer experience with a scalable financial services ecosystem is the reason for 50% of all new businesses in Denmark are adopting their versatile product offering.  He goes on to describe the challeges Lunar has undergone in order to be the first to operate completely on the cloud with approval from regulators and the benefits of reciving a banking license.